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Making the Most of Our Money: Recommendations for State Conservation Programs


State conservation campaigns Nature conservancy trust for public land
What makes some publicly funded, state conservation programs more successful than others?
For many years, the leaders of the Conservation Finance Program of The Trust for Public Land (TPL) and Conservation Campaigns Team of The Nature Conservancy (TNC) have examined the elements of various state programs in an attempt to understand how to maximize conservation outcomes and maintain public support. Until now, they did not, however, have the comprehensive information available that comes from a wide-scale analysis of successful state conservation programs.
Agency and nonprofit partners from the states in which TNC and TPL work wanted guidance on how to formulate new programs, or how to update and improve existing ones, to make the most of their states’ limited funding. The challenging economic and political climate in nearly all states has added urgency to the quest for insights into the specific program elements most closely associated with success.
This report, and the research behind it, aims to fill the information void so that anyone with an interest in creating the best possible
program, ensuring that money is spent on projects that best meet the public’s expectations, and building an enduring legacy can take advantage of what has been learned in other states.
Report by Sandra Tassel, Look at the Land Inc., for The Nature Conservancy and The Trust for Public Land
With support from the Doris Duke Charitable Foundation